Privacy Policy for Smartags

Last updated: September 17, 2025

At Smartags, we value your privacy and are fully committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and safeguard your data when you visit our website (www.smartags.in), engage with our advertising and media solutions, or apply for career opportunities with us.


1. Information We Collect

Client and Business Information

As a leading DOOH and digital advertising company, Smartags works with brands, businesses, and agencies. In the process, we may collect your name, company details, designation, professional contact information, campaign requirements, billing information, and communication history.

Website Usage Data

When you browse our website, we may automatically collect information such as your IP address, browser type, device identifiers, and activity across our pages. We also use cookies, analytics tools, and advertising pixels to track visitor behavior, measure campaign performance, and improve browsing experiences.

Career and Recruitment Data

Through our Join Us and Careers sections, we may collect personal details such as your name, contact information, resume, cover letter, education details, portfolio links, and prior employment information. This helps us assess applications, schedule interviews, and consider candidates for current or future roles.


2. How We Use Your Information

Smartags uses the data we collect only for legitimate business purposes.

  • For clients, data helps us design and deliver impactful DOOH campaigns across Reliance Smart Stores, Mumbai Locals, Corporate Parks, and premium HORECA spaces, as well as manage digital media solutions like social, search, and connected TV.
  • For website visitors, data is used to personalize content, ensure website performance, and enhance user experience.
  • For job applicants, data helps us evaluate qualifications, process recruitment, and maintain communication throughout the hiring process.

We may also use data for compliance with legal obligations, dispute resolution, or—with your consent—for newsletters and promotional updates.


3. Data Security

Smartags safeguards your data with strong technical and organizational measures such as secure servers, encrypted systems, and restricted access. While we take every precaution to protect your information, please note that no digital transmission can be guaranteed 100% secure.


4. Sharing of Information

We may share your data with trusted third parties such as hosting providers, analytics services, advertising partners, and recruitment platforms. We may also disclose information if required by law or during restructuring events like mergers. Importantly, Smartags never sells your personal data to third parties.


5. Data Retention

Your data is retained only for as long as necessary:

  • Client and campaign data are kept for the length of business relations and compliance with legal requirements.
  • Website usage data may be retained in anonymized or aggregated form for analytics and reporting.
  • Recruitment-related information may be stored for the duration of the hiring process and, in some cases, for future job opportunities unless deletion is requested.

6. Your Rights

As a user, you have the right to access, update, correct, or request deletion of your personal data. You may also restrict processing, request data transfer, or withdraw consent at any time. Applicants can request correction or removal of their data during or after the recruitment process.


7. Children’s Privacy

Our services are intended for businesses and professionals. We do not knowingly collect personal data from individuals under the age of 18. If such information is identified, it will be deleted promptly.


8. Third-Party Links

Our website may include links to external platforms such as client websites, social media channels, or recruitment portals. Smartags is not responsible for the privacy practices of these third parties, and we encourage you to review their respective privacy policies.


9. International Data Transfers

Your information may be processed outside of your home country. In such cases, Smartags ensures that your data is handled securely and in accordance with this Privacy Policy.


10. Updates to This Privacy Policy

Smartags may update this Privacy Policy to reflect service changes, new technologies, or legal obligations. All updates will be posted on this page with a revised “Last updated” date.


11. Contact Us

If you have questions, concerns, or requests regarding your personal data, please contact us at:

Smartags Private Limited
1001 & 1002, 10th Floor, Sunteck Grandeur, SV Road, Navneeth Colony, Near Subway,
Andheri West, Mumbai – 400058
📞 +91 67 57 9000
📧 ask@smartags.in
🌐 www.smartags.in