Smartags Private Limited is a Mumbai-based Digital Out-of-Home (DOOH), retail media and outdoor advertising company. It helps brands reach consumers across India through digital screens, retail media networks, digital billboards, transit and railway media, corporate spaces and airport media.

What advertising services does Smartags offer?

Smartags offers six services: Retail Media Advertising, DOOH Advertising, Transit Media, Activation (campaigns, product launches, sampling and roadshows), Airport Media, and a Content Management System (SMART CMS) for remote screen control.

Where is Smartags located and how can I contact them?

Smartags is at 1001 & 1002, Sunteck Grandeur, S.V. Road, Andheri West, Mumbai 400058. Call +91 91675 79000 or +91 72100 33333, or email info@smartags.in. The team is available Monday to Saturday, 10:00 AM to 7:00 PM.

Which brands advertise with Smartags?

Brands shown on the Smartags website include LUX, Knorr, Vaseline, Kellogg's, Reliance, Yoga Bar, JioMart, Malabar Gold, Vim, Oxylife, Alpino and Fiama.

Is Smartags certified?

Yes. Smartags lists ISO 9001, ISO 14001, ISO 22000 and ISO 27001 certifications on its website.

What is DOOH advertising?

DOOH (Digital Out-of-Home) advertising uses digital screens in public, high-footfall places such as malls, retail stores, transit hubs and commercial spaces to show brand messages and campaigns. Content can be scheduled, rotated and updated remotely.

What is the difference between DOOH and traditional OOH?

Traditional OOH uses static hoardings and posters that must be physically printed and changed. DOOH uses digital screens, so creatives can rotate, be scheduled by time or location, and be updated quickly, with campaign delivery that can be tracked.

What is retail media advertising?

Retail media advertising places brand messages on screens inside stores, close to where shoppers make buying decisions. Smartags runs a retail media network across 400+ Reliance Smart Bazaar stores with 2000+ digital screens, using high-brightness 55-inch displays placed in key store zones.

Who should use DOOH and retail media advertising?

Brands running product launches, brand awareness campaigns, in-store footfall drives, event promotions or lead generation campaigns. Smartags campaigns suit FMCG, retail and consumer brands as well as other advertisers that need visibility with urban shoppers and commuters.

How much does DOOH advertising cost in India?

Cost depends on the media format, location, campaign duration, audience reach and number of placements. Smartags' enquiry form accepts monthly budgets from below ₹1 lakh up to ₹50 lakh+, and the team builds a media plan to fit your budget. Request a free media plan for a tailored quote.

How quickly can a Smartags campaign go live?

Smartags states that campaigns can go live in under 48 hours, and real-time content updates can be made in about 60 seconds.

How does Smartags measure campaign results?

Smartags follows its S.M.A.R.T. method (Specific, Measurable, Achievable, Relevant, Trust) and provides real-time dashboards covering impressions, dwell time, engagement rates and ROI, with reporting from day one to final delivery.

Where can I advertise with Smartags in Mumbai?

Smartags inventory includes Bandra ROB hoardings, digital billboards in Juhu and Powai, Mira Road outdoor media, railway media at UTS and PRS stations, gantry media and premium corporate buildings, plus Reliance Smart Bazaar retail screens.

Does Smartags offer railway and transit advertising?

Yes. Smartags offers Transit Media at UTS and PRS stations, giving brands repeated visibility to commuters at some of Mumbai's busiest transit hubs.

Does Smartags offer airport advertising?

Yes. Smartags offers Airport Media including digital screens, LED video walls and branding placements to reach passengers at business and tourism hubs.

What is Smartags SMART CMS?

SMART CMS is Smartag's Content Management System for centralised remote screen management. It supports campaign control, multimedia content, live streams, AQI updates and live scores on digital displays.

Does Smartags do brand activations and sampling?

Yes. Smartags runs brand activations across India, including consumer experience campaigns, product launches, sampling and roadshows.

Reliance Smart Bazaar In-Store Digital Retail Media

AMBIENT · RETAIL MEDIA · RELIANCE SMART BAZAAR

Reach Millions of Shoppers Where They Shop.

L&T FLYOVER · POWAI MUMBAI

Put Your Brand in the Spotlight at Powai.

Digital out-of-home advertising across India

JUHU MUMBAI

Make Your Brand Unmissable at Juhu.

RAILWAY STATION · BORIVALI MUMBAI

Connect Your Brand with Thousands at Borivali.

Devotional Branding Destinations at Golden Temple Heritage Walk, Amritsar

DEVOTIONAL BRANDING DESTINATIONS · AMRITSAR

Make Your Brand Part of a Landmark Experience.

VASHI FLYOVER – SECTOR 17

Put Your Brand in the Spotlight at Vashi Flyover.

BANDRA STATION · FOOT OVER BRIDGE MEDIA

Make Your Brand Stand Out at Bandra Station.

INDIA'S LEADING DOOH, RETAIL MEDIA & OUTDOOR ADVERTISING NETWORK

Power Your Brand Across Every Screen.

Smartags Private Limited is India's leading Digital Out-of-Home (DOOH), Retail Media, and Outdoor Advertising company, helping brands connect with millions of consumers across the country.

Start Your Campaign → Explore Our Media Network →

RETAIL MEDIA ADVERTISING　•　OUTDOOR ADVERTISING COMPANY　•　DIGITAL BILLBOARD ADVERTISING　•　TRANSIT MEDIA ADVERTISING　•　PROGRAMMATIC DOOH　•　PREMIUM ADVERTISING LOCATIONS　•　DIGITAL SIGNAGE SOLUTIONS　•　DOOH ADVERTISING INDIA　•　

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Monthly Consumer Footfall

OUR MEDIA NETWORK

Strategic Media Presence

Retail Media

Reliance Digital Smart Bazaar | 400+ Stores | 2000+ Digital Screens

Iconic DOOH

•Juhu (Digital Hoarding at JW Marriott) •Powai (Digital Hoarding at L&T Flyover)
•Amritsar (Devotional Branding) •Borivali (Digital Hoarding at Railway Station)

Gantry

• Vashi (Digital Gantry) • CBD Belapur (Digital Gantry) • Nerul (Static Gantry)

FOB Media

Dadar • Charni Road • Bandra

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Number of Cities

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Number of States

Brands That Trust Smartags To Deliver Impact

AAKASH

AASHIRVAAD

ALLEN INSTITUTE

ALPINO

APPOLO

BRITANNIA

BUM TUM

BOURNVITA

CHEELIZZA

COLGATE

CYCLE

DABUR

DGS GROUP

EMAMI

FIAMA

FORTUNE TOURS

GANESH TEA

GHARKUL MASALE

GOWARDHAN

GULAB GOODNESS

HARI DARSHAN

HIMALAYA

HELL

HINDUSTAN UNILEVER

INDIC WISDOM

ITC LIMITED

JIO HOTSTAR

KAPIVA

KELLOGS

KIRLOSKAR

KISAAN

KNOOR

LITTLES

LUX

MALABAR GOLD

MAMY POKO

MANGAL DEEP

MANGO AIR COOLER

MARICO

MEDIMIX

MONDELEZ

MOTHERS RECIPE

MYFITNESS

ODONIL

OM BHAKTI

OREO

OXYLIFE

PADNEKAR JEWELLERS

PANTENE

PATANJALI

RAM BANDHU

RED LABEL

RENAI MEDICITY

SAFOLLA

SANI FRESH

SBAH

SBI

SENSODYNE

SIL

SUNFEAST

SUNFEAST YIPPEE

TAJ MAHAL

TATA

TRESSEME

TRUE ELEMENTS

VASELINE

VEDANTU

VEEBA

VIM

WOTTAGIRL

YOGA BAR

OUR SERVICES

Integrated Advertising Solutions for Modern Brands

Smartags offers a comprehensive portfolio of advertising solutions, including Retail Media Advertising, DOOH Advertising, Transit Media and Brand Activations, helping brands connect with audiences across multiple touchpoints.

Retail Media Advertising

Engage shoppers at the point of purchase with dynamic digital displays.

DOOH Advertising

Make a bigger impact with high-visibility digital screens.

Transit Media

Reach audiences on the move with impactful transit media.

Brand Activation

Create immersive brand experiences that connect with consumers.

Airport Media

Connect with travellers at key airport advertising touchpoints.

Digital signage content management system

Content Management System (CMS)

Manage, control and optimise your digital display network.

THE SMARTAGS METHOD

We measure every campaign by
S.M.A.R.T. outcomes

Built for results,
not just reach.

Every campaign we run is engineered for measurable outcomes - not vanity metrics. Your brand KPIs are always at the center of everything we do.

Request a Campaign Brief

SPECIFIC

Precisely Targeted Advertising

Every campaign targets exact audiences - segmented by location, time, demographic, and behavioral signals. Reach exactly who you need, where and when it matters.

MEASURABLE

Quantifiable Results, Not Promises

Real-time dashboards tracking impressions, dwell times, engagement rates, and ROI - transparent reporting from day one to final delivery.

ACHIEVABLE

Strategies Aligned With Your Budget

Campaigns designed to deliver your KPIs within real-world constraints - scalable from pilot phase to nationwide rollout without wasted spend.

RELEVANT

Right Message, Right Moment

Context-aware creatives triggered by weather, time, location, and audience data ensure your brand message is always timely and resonant.

Trust

Trust Built on Transparency

Clear reporting, honest communication, and reliable campaign delivery that put client confidence first.

OUR MEDIA NETWORK

Discover Our Inventory.

Explore our premium advertising locations and high-impact media assets, strategically positioned to connect brands with audiences.

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01 / 06

Digital Out of Home

02 / 06

Retail Media

03 / 06

Transit Media

04 / 06

Airport Media

05 / 06

Outdoor Advertising

06 / 06

Brand Experiences

CLIENT SUCCESS STORIES

Brands That Trust Smartags To Deliver Impact.

Request a Media Plan −

★★★★★

"Executed a Retail Media campaign across Reliance Smart Bazaar stores to increase product visibility, strengthen shopper engagement, and influence purchase decisions inside retail environments."

Retail Brand Launch

Point-of-Purchase Campaign

★★★★★

"Combined Digital Billboards, premium outdoor hoardings, and retail Media placements to create widespread urban reach, stronger brand recall, and consistent visibility across key markets."

FMCG Awareness Campaign

Multi-Touchpoint Brand Visibility

★★★★★

"Deployed commuter-focused media across transit hubs and railway environments to deliver repeated consumer exposure, stronger urban brand presence, and measurable campaign consistency."

Transit Media Campaign

High-Frequency Commuter Reach

Let's Build Your Next High-Impact Advertising Campaign

1001 & 1002, Sunteck Grandeur, S.V. Road, Andheri West, Mumbai 400058

+91 91675 79000 | +91 72100 33333

info@smartags.in

Monday–Saturday, 10:00 AM - 7:00 PM

Tell Us About Your Campaign Goals

FIRST NAME

LAST NAME

WORK EMAIL

COMPANY / BRAND

MONTHLY BUDGET

CAMPAIGN OBJECTIVE

TELL US MORE (OPTIONAL)

Secure & confidential. We never share your information.

Find Us

Our Certifications

ISO 9001, 14001, 22000 and 27001 certified advertising company

Quality & Excellence

GOT QUESTIONS?

Frequently Asked Questions

Fill in the Request A Free Media Plan form on smartags.in with your campaign objective, preferred locations and monthly budget, or call +91 91675 79000. The Smartags team will respond with relevant media options.

Yes. Smartags says its campaigns are designed to scale from a pilot phase to a nationwide rollout, so you can test with a smaller budget and expand.

Smartags describes its network as pan-India across DOOH and OOH, with retail media, digital billboards, transit, railway, corporate and airport inventory. Contact the team for city-wise availability.

Still have questions about your next campaign?

Talk to Our Team

Reach Millions of Shoppers Where They Shop.

Put Your Brand in the Spotlight at Powai.

Make Your Brand Unmissable at Juhu.

Connect Your Brand with Thousands at Borivali.

Make Your Brand Part of a Landmark Experience.

Put Your Brand in the Spotlight at Vashi Flyover.

Make Your Brand Stand Out at Bandra Station.

Power Your Brand Across Every Screen.

Request A Free Media Plan

Strategic Media Presence

Brands That Trust Smartags To Deliver Impact

Integrated Advertising Solutions for Modern Brands

Retail Media Advertising

DOOH Advertising

Transit Media

Brand Activation

Airport Media

Content Management System (CMS)

We measure every campaign by S.M.A.R.T. outcomes

Built for results, not just reach.

Precisely Targeted Advertising

Quantifiable Results, Not Promises

Strategies Aligned With Your Budget

Right Message, Right Moment

Trust Built on Transparency

Discover Our Inventory.

Digital Out of Home

Retail Media

Transit Media

Airport Media

Outdoor Advertising

Brand Experiences

Brands That Trust Smartags To Deliver Impact.

Retail Brand Launch

FMCG Awareness Campaign

Transit Media Campaign

Let's Build Your Next High-Impact Advertising Campaign

Tell Us About Your Campaign Goals

Find Us

Our Certifications

Connect With Us

Frequently Asked Questions

How do I get a free media plan from Smartags?

Can I start with a small pilot campaign?

Does Smartags run campaigns across India?

We measure every campaign by
S.M.A.R.T. outcomes

Built for results,
not just reach.